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How We Make Money at Rates.ca
Find out what allows us to keep our service free.
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Where our money comes from
Our quoters and financial tools are all free to use, which means that we don’t make any money from our customers. Instead, we are compensated by our partners – primarily insurance providers and financial institutions – who pay us once the customer connects with them through our website to purchase their product.
We always show our customers the best rate available based on their personalized inputs and selections. They will see the lowest price first and then decide whether to accept the offer or keep looking. There is absolutely no pressure for customers to accept any of the offers.
How we are compensated by vertical
The way we make money differs slightly by vertical. Here's the breakdown:
- Insurance*: Once our website matches the customer with their preferred insurance broker or insurance company we receive a flat fee for making the referral.
- Mortgage: When the customer is matched to the appropriate lender or brokerage, we receive a flat fee for making the introduction.
- Credit cards: Once the application for the credit card is approved by the bank or credit card company, we receive a fee.
So, I won’t be charged for anything on Rates.ca?
Correct. You won’t be charged for anything on our website. This means that you can compare rates on our site as much as you like without worrying about incurring any charges (we don’t even ask you for your payment information).
We believe in empowering Canadians to make better insurance and money decisions, which is why the choice to secure the best rate is always yours.
Does Rates.ca function like a brokerage?
No. Rates.ca is a comparison website, which means that it is in its own category – separate from brokerages. We work with insurance providers, mortgage brokers, and financial institutions to aggregate their available rates so you can compare them side by side.
This allows us to publish more rates than anyone else and for you to shop the market. You’ve likely already used comparison websites when looking for the best price for hotels or flights. Our services work similarly – by showing you all the rates in one place so you can find and select the best one.
What people say about our quotes
Based on 7,190 reviews
X-Anthia was super helpful
X-Anthia was super helpful, pleasant and most importantly clear, concise and quick. I actually had to ask if she was an A.I agent. I was that impressed with her customer service. And the rates... saving more than 50% on the car and $720 annually on the home compared to what I have been paying for a few years now. Blown away. They have my business let's see if they can keep it
Ryan Mitchell
Go-To
This is my go-to every year before my renewal; I always check to see the rates to be armed with the comparisons. The only downside is they will call you right away after you obtain the quotes and inundate you with calls until you answer.
Vee S.
Easy and fastest
Easy and fastest
Amanuel Bike
When I first called
When I first called, my phone call was answered in less than 2 minutes. I requested to speak to auto insurance broker who answered my questions and provided valuable information that helped my save money on my auto insurance. I really appreciate your great customer service.
Ayman
Volodymyr was fantastic to deal with
Volodymyr was fantastic to deal with. Firstly, I was impressed with how quickly I received a call after my initial inquiry, secondly I was impressed with how easy Volodymyr made the entire proces - his level of service was unexpected and truly appreciated. I'm now saving hundreds of dollars a year for more coverage than I had previously! Thank you!
A. Jordan O'Neil
Henry was very nice and helpful
Henry was very nice and helpful
Raffaele Vitucci
Well I have to say there Staff here are…
Well I have to say there Staff here are great. Very cheerful. Polite and most of all took the time. Did not feel like I.was on a hurry call . They took there time to explain everything. What not at all rushed or made to feel like my call never mattered.. keep up the great work.
Brad Brock
It was easy to fill out and the deals…
It was easy to fill out and the deals were great!
Allson Moore
service great
service great, and price was better
joseph jean-rodrigue lepage
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