Which credit card program in Canada is the best for you?

When it comes to choosing a credit card in Canada, understanding rewards programs is key to unlocking the best value for your spending. From travel perks to cash back and statement credits, programs vary widely in their offerings, making it essential to find one tailored to your lifestyle.

This guide compares four popular Canadian credit card programs – American Express Membership Rewards, Scene+ Rewards, MBNA Rewards, and Aventura Rewards – to help you make an informed decision.

What are credit card programs?

Credit card programs are designed to incentivize spending by offering points, cash back discounts or travel benefits that reward you. These programs are tied to specific credit cards and provide value in exchange for spending or meeting promotional milestones. Rewards vary, covering categories like groceries, dining, travel, and entertainment, depending on the program.

The key is to understand how points are earned, their value when redeemed, and the specific benefits tied to a card or program. The higher the dollar value of a redemption option (and the lower its cost in points), the greater its value in cents per point (CPP).

Read more: How to break down the value of a credit card

AMEX Membership Rewards

One of Canada’s most versatile rewards programs, AMEX Membership Rewards is known for high earn rates, flexible point redemption options, and premium travel perks. Membership rewards are tied to select American Express credit cards, including the popular American Express Cobalt Card.

Program rewards point system

Here’s how the points system works with the 2025 winner for Best Overall Rewards Credit Card, Best Credit Card for Earning Travel Points and Best American Express Credit Card – American Express Cobalt® Credit Card:

Earning points

• Earn 5 points per $1 spent on eligible dining and food delivery.
• Earn 3 points per $1 on select streaming services.
• Earn 2 points per $1 on travel (taxi rides, public transit, flights, etc.).
• Earn 1 point per $1 on all other purchases.

Bonus opportunities: Many American Express cards come with lucrative welcome bonuses. For example, the Cobalt Card offers 30,000 bonus points when spending thresholds are met in the first year.

Redeeming points

• Travel bookings through Amex Travel or transfers to airline partners (e.g., Aeroplan, Avios) provide the best value, at 1 cent per point (CPP) or higher.
• Points can also be redeemed for merchandise, statement credits (at 0.7 CPP – 1 CPP), or gift cards.

What is the point value?

Best redemption option: Travel bookings through Amex Travel: Points are valued at 1 cent per point (CPP). For instance, 50,000 points can cover a $500 flight.

Transfers to airline or hotel loyalty programs, such as Aeroplan, allow you to transfer points 1:1 and double their value to 2 CPP when redeemed for premium flights or luxury stays.

Worst redemption option: Statement credits and gift cards offer a reduced value of 1 CPP. For example, 50,000 points would be worth only $350 in cash credits.

How to maximize value

Use points for flexible travel redemptions or partner transfers—especially for first-class flights or exclusive hotel stays, which can yield higher CPP.

Also, avoid using points for statement credits unless you’re in a pinch, as their value diminishes.

However, there’s a caveat: Not all partners offer equal transfer value. For example, transferring to some airline rewards programs might yield fewer miles per point, reducing overall value.

Key benefits

Not every credit card program will work for you. Here’s what this program offers you:

1. Travel-centric perks – Points transfer to 10+ airline and hotel loyalty programs, providing flexibility.
2. Premium features – Access to exclusive airport lounges, upgraded travel insurance, and concierge services.
3. Flexibility – Redeem points for practically anything, including high-value travel or everyday statement credits.

Pros and cons

Pros of the AMEX Rewards program

• High point value, especially for travel redemptions.
• Flexible redemption options, including transfers to airline partners.
• Great earning rates in popular spending categories, like food and travel.

Cons of the AMEX Rewards program:

• High annual fees on premium cards.
• Limited merchant acceptance for American Express in Canada.

Best fit: Ideal for frequent travelers who value premium perks like airport lounge access, or big spenders looking for robust redemption options. Also, it is particularly great for individuals who live in the city, eat out often or order in.

Is it for you? With the American Express Cobalt Card, earn 5x points on food and 2x points on travel, making it a top choice for city dwellers and food lovers.

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Scotiabank Scene+ Rewards

The Scene+ Program is a hybrid rewards system combining Scotiabank’s former Scotia Rewards program with the iconic Cineplex Scene program. Now expanded into groceries, dining, and entertainment, Scene+ caters to everyday spenders.

Program rewards point system

Here’s how the points system works for the Scotiabank®* Gold American Express® Card.

Earning points

• Earn 6 points per $1 spent at participating grocery stores like Sobeys and Safeway.
• Earn 5 points per $1 on dining, entertainment, or streaming services.
• Earn 3 points per $1 on transit and gas purchases.
• 1 point per $1 is earned across all other categories.

Bonus opportunities: Many Scene+ credit cards offer sign-up bonuses of up to 40,000 points, often tied to initial spending thresholds. For example, this is equivalent to $400 in rewards when redeemed for groceries or movies.

Redeeming points

• Redeem points for groceries and dining (at select locations) at a rate of 1 CPP, so 1,000 points give you $10 off.
• Apply points toward travel bookings (Expedia-eligible) at the same 1 CPP rate.
• Use points for gift cards or statement credits, though values may slightly reduce to around 0.7 CPP.

What is the point value?

Best redemption option: Grocery, entertainment, and travel redemptions give a solid 1 CPP. For instance, 10,000 points provide $100 off groceries at Sobeys or travel through the Scene+ Travel portal.

Scene+ points also hold 1 CPP for Cineplex movie tickets or concessions, keeping entertainment affordable.

Worst redemption option: Gift cards and statement credits can drop to 0.6–0.7 CPP, depending on the partner.

How to maximize value

Stick to redemptions at Scene+ partners like Grocery stores (Sobeys, Safeway) and Cineplex for full value. Plan your travel using Scene+ Travel for consistent returns of 1 CPP, with no blackout dates.

However, there’s a pitfall: Avoid redeeming points for statement credits, as you lose significant value compared to travel or grocery redemptions.

Key benefits

Not every credit card program will work for you. Here’s what this program offers you:

1. Daily spending rewards – Perfect for families, with high earning rates on groceries and cinema tickets.
2. Accessibility – Points are easy to earn across multiple categories, and with no complicated restrictions on redemption.
3. No blackout dates for travel – Redeem points for travel when and how you like.

Pros and cons

Pros of the Scotiabank Scene+ program

• High rewards on groceries, dining, and entertainment.
• Easy to understand and transparent points system.
• Diverse redemption options, with no blackout dates for travel.

Cons of the Scotiabank Scene+ program:

• Full value requires redemption with Scene+ partners.
• Less rewarding for luxury travelling.

Best fit: Perfect for families, movie-lovers, and grocery shoppers who value earning consistent points on daily essentials.

Is this card for you? The Scotiabank Gold American Express Card js the 2025 winner for Best No Foreign Transaction Fees Credit Card for Long Stay Travellers and Best Credit Card for Subscriptions. It is known for its 6x rates at grocers and Scene+ venues, is perfect for maximizing practical spending.

Related: 3 easy-to-use apps that can save you money on groceries in Canada

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MBNA Rewards

The MBNA Rewards Program focuses on simplicity. It’s geared toward everyday Canadians looking for consistent and reliable value, without indulging in luxury benefits.

Program rewards point system

Here’s how the points system works for the MBNA Rewards World Elite® Mastercard®.

Earning points

• Earn 5 points per $1 on groceries, dining, membership and digital media, and utility payments.
• Earn 1 point per $1 on all other purchases.

Bonus opportunities: Many MBNA Rewards cards offer welcome bonuses of up to 30,000 points, worth $300 in travel.

Redeeming points

• Each point is worth 0.01 CAD when redeemed for travel, cash back, or gift cards, making calculations straightforward.
• Points can also be used for merchandise or charitable donations, maintaining similar value.

What is the point value?

MBNA Rewards Program points are generally worth up to 1.81 cents per point (CPP).

Best redemption option: Travel redemptions offer the best value, with points worth 1 cent each (1 CPP). For instance, 10,000 points can be redeemed for $100 in travel expenses such as flights or hotels.

Worst redemption option: Merchandise redeemable through the MBNA rewards catalog often devalues points to 0.7–0.8 CPP, as retail pricing may be inflated compared to market rates. Alongside, there’s little points to go with cash and charitable donations.

How to maximize value

Focus on direct travel bookings or cash back for predictable returns. Alongside, avoid merchandise unless an exclusive promotion makes it worthwhile.

Points lose their punch if used for non-travel redemptions. Always calculate the dollar value to ensure you get the best deal.

Key benefits

Not every credit card program will work for you. Here’s what this program offers you:

1. Simplicity – No complicated tier systems or redemption hurdles.
2. Points don’t expire – Accrued points can remain in your account indefinitely.
3. Low barriers – Cards usually come with modest annual fees (or none at all).

Pros and cons

Pros of the MBNA Rewards program.

• Straightforward rewards structure.
• Affordable entry point for new rewards users.
• Universal point usage across travel, cash back, and merchandise.

Cons of the MBNA Rewards program:

• Lacks premium perks of high-end competitors.
• Slower points accumulation compared to other programs.

Best fit: Ideal for budget-conscious Canadians or casual credit card users who prefer a no-fuss approach.

Is it for you? The MBNA Rewards World Elite Mastercard offers real redemption flexibility without annual headaches. It is one of the best cards out there for earning rewards on groceries and restaurants purchases.

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Aventura Rewards

The CIBC Aventura Rewards Program caters primarily to premium travelers, focusing on earning and redeeming points for flexible travel perks.

Program rewards point system

Here’s how the points system works for the CIBC Aventura® Visa Infinite*.

Earning points

• Earn 2 points per $1 on travel purchases, including airlines and hotels through the CIBC Rewards Centre.
• Earn 1.5 points per $1 on gas, public transit, drug stores and grocery.
• Earn 1 point per $1 on other categories.

Bonus opportunities: Welcome bonuses as high as 45,000 Aventura Points, often tied to spending or signing up.

Redeeming points

• Points are worth 2 CPP when redeemed for flights included in the Aventura Airlines Reward Chart. Hotels and premium vacation packages are worth 1 CPP.
• Points offer reduced value for merchandise or statement credits (0.6 – 0.7 CPP).

What is the point value?

Best redemption option: Travel rewards yield 1 CPP when booking flights, hotels, or vacations through the CIBC Rewards Centre. For example, 25,000 points can secure a $250 domestic flight.

Points redeemed for Aventura's fixed-flight chart occasionally yield higher value for long-haul flights, depending on the route.

Worst redemption option: Merchandise and statement credits often shave off value, dropping the rate to 0.6–0.7 CPP.

How to maximize value

Plan trips with no blackout dates and combine points with cash if needed. Use the fixed-flight chart for potentially higher travel value. You should also consider avoiding using points for gift cards or non-travel redemptions—these drag down overall worth.

Be wary of “great deals” on the merchandise catalog; many items require more points than their retail value justifies.

Key benefits

Not every credit card program will work for you. Here’s what this program offers you:

1. Travel freedom – Redeem points across multiple travel platforms and airlines.
2. Luxury perks – Includes access to lounges, trip insurance, and VIP services on premium cards.
3. Frequent promotions – Take advantage of ongoing Aventura bonuses or partner deals.

Pros and cons

Pros of the Aventura Rewards program

• Great for frequent flyers and flexible travel seekers.
• Access to exclusive luxury perks unavailable in other programs.
• Valuable points, selectively for travel.
• Aventura points don’t expire.

Cons of the Aventura Rewards program:

• Limited value, outside travel redemptions.
• High annual fees on premium Aventura cards.

Best fit: Perfect for high-income earners and avid travelers who prioritize premium, hassle-free travel perks.

Is it for you? The CIBC Aventura Visa Infinite Card is packed with travel-related benefits and great for frequent flyers.

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Other credit card rewards programs

While we’ve covered some prominent rewards programs, it’s worth exploring additional popular options in Canada. Here’s a brief rundown of three others to consider:

BMO Rewards

The BMO Rewards Program is geared toward travelers, offering value through flexible redemptions and special perks.

Key features:

• Earn points on every purchase, with accelerated rates for travel-related spending.
• Redeem points for flights, hotels, and vacation packages directly through the BMO Rewards platform.

Benefits:

• No blackout dates on travel bookings.
• Additional perks, like roadside assistance and travel insurance, on select cards.
  This program is ideal for people who like to plan vacations with ease and minimal restrictions.

Read more: What are the benefits of joining a roadside assistance program?

RBC Avion Rewards

The RBC Avion Rewards Program is a favorite for frequent flyers, offering versatile redemption options and a wide network of airline partners.

Key features:

• Earn points on everyday purchases and enjoy substantial sign-up bonuses on select cards.
• Redeem for flights through Avion’s exclusive flight chart, offering value even during high-demand periods.

Benefits:

• Redeem points for travel, merchandise, gift cards, or even bill payments.
• Points don’t expire, giving you freedom to save and plan large-scale rewards.
  RBC Avion Rewards is perfect for frequent travelers looking for flexibility in booking flights and accommodations.

Aeroplan Rewards

Aeroplan Rewards is one of Canada’s most comprehensive airline loyalty programs, especially for Air Canada passengers.

Key features:

• Earn points on everyday spending or while flying on Air Canada and partner airlines.
• Redeem points for flights, upgrades, hotel stays, and exclusive travel experiences.

Benefits:

• Competitive point values, especially for long-haul or premium-cabin travel.
• Flexible redemption rules, allowing a mix of points and cash for bookings.
  With its strong focus on travel, Aeroplan is a great fit for avid travelers who want to maximize their miles on Air Canada flights.

These programs expand your range of options based on your travel habits and spending needs. Each has unique perks that make them worth considering in the search for the ideal rewards program.

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How to choose the right credit card program

Matching a credit card program with your lifestyle is the key to maximizing rewards. Whether you love travel, saving on groceries, or simple cash back, there’s a program for you. Here’s some things to consider:

1. Evaluate your spending patterns – Look at your top spending categories to determine which program earns you the most points.
2. Consider redemption options – Travel enthusiasts might prefer CIBC or Amex, while families might favor Scene+ for daily rewards.
3. Be mindful of fees – Weigh the annual fees against the actual perks you’ll use.
4. Long-term goals – Focus on programs that align with future plans (e.g., savings-oriented cards for families or travel-intensive options for globetrotters).

Tips to maximize your points across all programs

Whether you’re earning high-value travel points with AMEX Membership Rewards, redeeming groceries with Scene+, or booking flexible flights through Aventura, the key is knowing where your points count the most.

Here are some other ways to maximize your points:

1. Plan for big-ticket redemptions – Save points for high-value travel bookings or events that give you optimal returns (1 CPP or higher).
2. Combine points with partners – Programs like Membership Rewards allow transfers to external loyalty systems that often add extra value.
3. Track promotions – Watch for limited-time deals that amplify the value of points for specific purchases or bookings.
4. Avoid redemption traps – Options like gift cards, merchandise, or statement credits often water down point worth.

Take a closer look at your habits, evaluate the long-term payoff, and you’ll quickly find the rewards program that feels tailor-made for your life.

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