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Best-Selling Pickups with the Best-Priced Auto Insurance

Which of Canada’s best-selling pickup trucks are the cheapest to insure?

Feb. 12, 2021
4 mins
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The pickup trucks Canadians buy most often are mostly built “Ford tough.”

The Ford F-Series pickup truck not only was the best-selling truck in Canada last year, but it was also the best-selling vehicle, period, with more than 100,000 F-Series pickups sold in 2020. All other models’ sales paled in comparison. The Ram pickup (the second best-selling vehicle in Canada) came in with over 83,000 sales, the Toyota RAV4, last year’s best-selling SUV, topped out at just over 68,000, and the Honda Civic, the best-selling car, was just a couple of hundred shy of hitting 51,000.

The Ford F-Series is a Canadian favourite, even during a pandemic, no matter how you look at it. However, the pandemic hit the sales of the Ford F-Series and Ram trucks hard as both trucks saw their sales plummet.

Canada’s top-selling pickup trucks in 2020

Although sales dropped significantly for both contenders, neither is in jeopardy of losing its title of being in the top two selling vehicles in Canada.

Rank Pickup Make & Model 2020 Sales 2019 Sales % Change
1 Ford F-Series 128,650 145,210 -11.4
2 Ram Pickup 83,673 89,593 -6.61
3 Chevrolet Silverado 52,767 45,837 15.12
4 GMC Sierra 51,512 48,846 5.46
5 Toyota Tacoma 16,946 12,536 35.18
6 Toyota Tundra 11,053 9,966 10.91
7 Ford Ranger 10,840 6,603 64.17
8 Chevrolet Colorado 6,648 8,531 -22.07
9 GMC Canyon 5,030 5,536 -9.14
10 Jeep Gladiator 4,479 3,050 46.85


From the Ford F-Series of pickups to the Jeep Gladiator, which trucks rank best for the cheapest insurance rate? It’s neither of the two top sellers.

Ranked: The pickup trucks cheapest for insurance

Although they have a fraction of the sales of this segment’s powerhouses, the GMC Canyon and Chevrolet Colorado come out on top when it comes to which trucks are most likely to have cheaper insurance rates.

Rank Pickup Make & Model Premium Scale: 1 (cheapest) to 10 (expensive)
1. GMC Canyon 1.2
2. Chevrolet Colorado 1.5
3. Toyota Tundra 1.9
4. Chevrolet Silverado 2.5
5. Jeep Gladiator 2.6
6. GMC Sierra 2.9
7. Toyota Tacoma 3.0
8. Ford F-Series 3.4
9. Ford Ranger 3.5
10. Dodge Ram Pickup 4.1

Overall, pickup trucks fared better in terms of insurance rates than those for Canada’s best-selling SUVs and cars. The Kia Seltos had some of the best prices in the SUV category with a 4.3 on the premium scale, while the Kia Soul took the top spot with 4.1.

Auto insurance rates are highly unique to each individual

The amount of information that goes into the auto insurance rate you pay is vast. It’s also highly unique to your particular situation. Details like where you live, your driving and insurance history, and your driving record all factor into the premium you pay. There’s also the type of vehicle you drive because some are involved in more claims (whether it’s collision-related or theft, for example) or are prone to have higher claims costs.

Insurance premiums are also highly unique to each insurer, and no two are alike. Each provider has its formula, and the numbers will vary even when all else is equal. That is why it’s important to keep in mind that the vehicle that costs you the least to insure may not be the truck that’s the cheapest choice for someone else.

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Canada’s best-selling trucks ranked by fuel costs

Pickups are the worker bees of all the passenger vehicles and depending on how often you’re out hauling stuff or towing items, there’s a better than average chance you spend as much on fuel each year as you do on your coverage. Probably more.

We ranked the pickups this time on the cheapest of the upper-end estimates of the annual fuel cost. Again, the GMC Canyon performed well.

Rank Model Estimated Annual Fuel Cost*
1 GMC Canyon $2,220 - $2,757
2 Ford Ranger $2,463 - $2,757
3 Jeep Gladiator $2,176 - $2,825
4 Toyota Tacoma $2,531 - $2,915
5 Chevrolet Colorado $2,220 - $3,187
6 Ford F-Series $2,102 (the hybrid) - $3,232
7 Toyota Tundra $3,593 - $3,684
8 GMC Sierra $2,020 - $3,834
9 Chevrolet Silverado $1,976 - $4,104
10 Ram Pickup $2,020 - $5,319

When you drive a pickup truck, the fuel cost is considerable, especially when you factor in the volatility of gas prices in Canada.

Premium scale methodology

For model year vehicles 2020 and 2021, we applied a scale of one through 10 where one represents the cheapest car insurance rate out of 30 of Canada’s top sellers (including cars and SUVs), and 10 represents the most expensive. The premium scale rankings are based on real quotes by real people who shopped their rate at RATESDOTCA and connected with a provider to discuss the quote they received. Only quotes for Ontario car insurance were reviewed as coverage can vary between provinces, and by limiting it to one province, you have a more accurate apples-to-apples comparison. Results may vary based on your circumstances.

* Annual estimated fuel cost is based on driving 20,000 km per year — a typically realistic distance for the vast majority of Canadians — at fuel prices that are estimated to be $1.13/L for regular, $1.35/L for premium, and $1.11/L for diesel. This information comes from Natural Resources Canada's Fuel Ratings Tool and does not include the costs associated with driving a plug-in hybrid electric model or battery electric vehicle. Keep in mind that consumption varies within a model due to options chosen when the car is purchased, as well as how you drive, traffic, and road conditions.

Lesley Green

Lesley Green is a senior writer and editor at RATESDOTCA and has been a part of the team since 2002. During non-pandemic times she enjoys live theatre, travelling, curling and, depending on how well she's hitting the ball, golfing.

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